The Wire
← back to the wire

Aloki Batra

CEO, FIVE Hospitality and The Pacha Group
16.3 yrs experienceHospitality
Oct 2023

The move

MoveFIVE Hotels and Resorts The Pacha Group
TitleChief Executive Officer
LocationDubai Dubai
Career arcRooted in UAE
Cross-border moveNo — same country
Years in UAE16.8
Total experience16.3 years

Career arc

  1. Chief Executive OfficerOct 2023 — Present
    The Pacha Group· Full-time
  2. Chief Executive Officer2017 — Present
    FIVE Hotels and Resorts· Dubai, United Arab Emirates· Full-time
  3. Managing DirectorJan 2010 — Jun 2017
    FIVE Holdings· Dubai, United Arab Emirates

Education

Top skills

SalesBusiness StrategyManagementEntrepreneurshipMarketingNew Business Development

About

As the Chief Executive Officer of FIVE Hospitality and The Pacha Group, Aloki Batra spearheads FIVE Holdings’ portfolio, including FIVE Palm Jumeirah, FIVE Jumeirah Village and FIVE LUXE JBR (UAE), FIVE Zurich (Switzerland), Destino Five Ibiza and Pacha Hotel, Pacha Ibiza nightclub (Spain), Pacha New York (USA), FIVE Mode and The Pacha Collection Fashion Lines, and a range of assets including WooMoon (Globally). In 2025, FIVE Holdings’ total revenue reached AED 2.2 billion, marking a 3% year-on-year increase, while EBITDA closed at AED 649 million. Hospitality remained the Group’s primary growth engine. Revenues rose 20% year-on-year to AED 1.98 billion, while hospitality EBITDA advanced 16% to AED 703 million, reinforcing the strength of its globally scalable strategy, disciplined am

Share this move