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Arsalan Siddique

Vice President | Business unit Leader | Procter & Gamble Senior Leader | Middle East and North Africa | Sub-Sahara Africa | Pakistan
17.9 yrs experienceConsumer Goods
Jun 2023

The move

MoveProcter & Gamble Procter & Gamble
TitleSenior Director - P&G Laundry Middle East Vice President Fabric Care Middle East
LocationDubai Dubai
Career arcRecent arrival
First time at this levelYes
Cross-border moveNo — same country
Years in UAE6.1
Total experience17.9 years
Procter & Gamble headcount10,001+ employees
Procter & Gamble industryManufacturing
Procter & Gamble HQCincinnati, Ohio
Procter & Gamble typePublic Company

Career arc

  1. Vice President Fabric Care Middle EastJun 2023 — Present
    Procter & Gamble· Dubai, United Arab Emirates· Full-time
  2. Senior Director - P&G Laundry Middle EastJul 2022 — Jun 2023
    Procter & Gamble· Dubai, United Arab Emirates· Full-time
  3. Senior Marketing DirectorJun 2020 — Sep 2022
    Procter & Gamble· Dubai, United Arab Emirates· Full-time
  4. Commercial Associate DirectorJun 2019 — Jun 2020
    Procter & Gamble· Karachi, Pakistan
  5. Regional Marketing ManagerJul 2018 — Jun 2019
    Procter & Gamble· Geneva Area, Switzerland
  6. Brand ManagerJul 2015 — Jul 2018
    Procter & Gamble· Karachi, Pakistan
  7. Senior Category ManagerMay 2014 — Jun 2015
    Procter & Gamble
  8. Category Manager - Feminine HygieneOct 2012 — May 2014
    Procter & Gamble
  9. Assistant Brand ManagerMay 2008 — Oct 2012
    Procter & Gamble

Education

Languages

  • English · Full professional
  • Urdu

Top skills

Marketing ResearchBrand ArchitectureMarketing ManagementBrand DevelopmentCustomer InsightMarket Research

About

16 years of brand building experience, with cross functional exposure to sales and consumer research. Currently heading $550Mn Fabric portfolio across Middle East, with complete P&L responsibility. Successful track record across multiple assignments in regional and local roles.

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