
Fasahat Beg
Managing Partner at Consilio Strategic Management FZCO
The move
MovePepsiCo → Agthia Group PJSC
TitleCommercial Director, SE Asia Food & Snacks → Executive Committee Member, Executive Vice President, Consumer Business
LocationKuala Lumpur → Abu Dhabi
Cross-border moveYes · Malaysia → Uae
Years in UAE24.7
Total experience38.2 years
Agthia Group PJSC headcount10,001+ employees
Agthia Group PJSC industryFood and Beverage Manufacturing
Agthia Group PJSC HQAbu Dhabi, Abu Dhabi
Agthia Group PJSC typePublic Company
Career arc
- Managing PartnerOct 2019 — PresentCConsilio Strategic Management FZCO· Dubai, United Arab Emirates· Self-employed
- Executive Committee Member, Executive Vice President, Consumer BusinessApr 2014 — Jul 2019
Agthia Group PJSC· Abu Dhabi, UAE
- Executive Committee Member, General Manager Consumer Business DivisionJan 2011 — Apr 2014
Agthia Group PJSC· Abu Dhabi, UAE
- Executive Committee Member, General Manager, Al Ain Mineral Water Company PJSCJul 2006 — Dec 2010
Agthia Group PJSC· Abu Dhabi, UAE
- Commercial Director, SE Asia Food & SnacksFeb 2003 — Dec 2005
PepsiCo· Kuala Lumpur, Malaysia
- Director, Marketing & SalesApr 2001 — Jan 2003
Frontline International· Dubai, UAE
- Marketing & Sales Director, Czech and Slovak RepublicsJun 1997 — Dec 2000JJTI (Japan Tobacco International)· Prague, Czech Republic
- Regional Marketing Manager, Saudi/GulfJan 1994 — Jun 1997RRJ Reynolds Tobacco International S.A.· Dubai, UAE
- Marketing & Sales Manager - IranJun 1992 — Dec 1993RR.J. Reynolds Tobacco International S.A· Tehran, Iran
- Regional Marketing Manager - Middle East/Near EastApr 1991 — Jun 1992RR.J. Reynolds Tobacco International S.A.· Geneva, Switzerland
- Marketing ManagerAug 1990 — Apr 1991RR.J. Reynolds Tobacco International S.A.· Geneva, Switzerland
- Marketing Assistant - Saudi/GulfFeb 1988 — Aug 1990
Quaker Oats B.V.· Jeddah, KSA
- Commercial Account ManagerSep 1986 — Jan 1988
Scotiabank· Toronto, Canada
Education
- University of ManitobaBA · Economics1980
- St Johns RavenscourtPresent
- University of ManitobaMBA · International Marketing1986
Top skills
Sales & MarketingProduct ManagementStrategic ThinkingMulti-Channel MarketingOperational ExcellenceOperational Strategy
About
Experienced Executive Board Member with a demonstrated history of working in the food & beverages industry. Skilled in Negotiation, Business Planning, Management, Marketing, and Fast-Moving Consumer Goods (FMCG). Strong business development professional with a MBA focused in International Marketing from University of Manitoba.