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Haytham El Assaal

CEO | 2x Cofounder | 1 Exit | Board Member
20.3 yrs experienceFinancial Services
Aug 2022

The move

MoveAl Tayer Group → Creo Technologies
TitleHead of Retail Technology → Managing Partner & CEO
LocationDubai → Dubai
Career arcLong-term resident
Cross-border moveNo — same country
Native languageArabic
Years in UAE16.8
Total experience20.3 years

Career arc

  1. Managing Partner & CEOAug 2022 — Present
    Creo Technologies· Dubai, United Arab Emirates· Full-time
  2. Co-founder & CTOJul 2021 — Jan 2025
    MAISOUR· Dubai, United Arab Emirates· Self-employed
  3. Head of Retail TechnologyJan 2015 — Jul 2022
    Al Tayer Group· Dubai, United Arab Emirates· Full-time
  4. Divisional Systems Manager2014 — 2015
    Al Tayer Group· United Arab Emirates· Full-time
  5. System Manager2013 — 2014
    Al Tayer Group· United Arab Emirates· Full-time
  6. Principal Retail Support Engineer - EMEA Team Leader2006 — 2013
    Oracle· Cairo, Egypt· Full-time
  7. Network Support Engineer2006 — 2006
    Orange Business Services· Cairo, Egypt· Full-time
  8. Software Developer2005 — 2005
    Appnetics· Cairo, Egypt· Full-time

Education

Languages

  • Arabic · Native or bilingual
  • English · Full professional

Top skills

Team LeadershipRPASOracle ApplicationsManagementRDFSolution Architecture

About

Through my career, I have gained experience in Technical leadership, people management, Digital Transformation, Analytical Thinking, Systems Portfolio Management, DevOps, Customer-Centricity, IT Strategy Execution, IT Budget Management, and Problem Solving. In addition, I have also acquired extensive experience in the following technologies: Amazon Web Services, Data management, Cloud, SalesForce, Maxxing, CRM, Microstrategy, Oracle Retail Suite, Retail Predictive Application Server, Demand Forecasting, Merchandise Financial Planning, Hospitality Fidelio, and Point of Sale. With a professional history that has shown consistent ability to lead collaborative undertakings towards the successful implementation of digital transformation programs, and resolution of complex technical issues, I

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