
Hazem El Zayat, CCXP
CXPA Board Member, CX Strategy & Transformation, Innovation, Marketing Technology, Data Driven Marketing, Marketing Automation, CRM & Personalization, Loyalty, Analytics, Chief Experience Officer, Ogilvy MENA
The move
MoveCustomer Experience Professionals Association (CXPA) → Ogilvy
TitleCouncil Member, Middle East Regional Council → Chief Experience Officer, MENA
LocationMiddle East → Dubai
Cross-border moveYes · Middle East → United Arab Emirates
Native languageArabic
Years in UAE14.9
Total experience23.2 years
Ogilvy headcount10,001+ employees
Ogilvy industryAdvertising Services
Ogilvy HQNew York, NY
Ogilvy typePublic Company
Career arc
- Global Board MemberJan 2026 — Present
Customer Experience Professionals Association (CXPA)· Part-time - Council Member, Middle East Regional CouncilJan 2025 — Dec 2025
Customer Experience Professionals Association (CXPA)· Middle East· Part-time - Chief Experience Officer, MENAJul 2022 — Present
Ogilvy· Dubai, United Arab Emirates· Full-time - Chief Digital Officer, MENAJul 2020 — Jun 2022
Ogilvy· United Arab Emirates· Full-time - Regional Director, Customer Engagement & Digital Transformation, MENAFeb 2018 — Jul 2020
Ogilvy· Dubai, United Arab Emirates· Full-time - Business DirectorMay 2013 — Jan 2018
POSSIBLE· Dubai, UAE
- Digital ConsultantFeb 2013 — May 2013
Freelance· Dubai, UAE
- Digital Account DirectorApr 2011 — Jan 2013
Flip Media· Dubai, UAE
- Digital DirectorJul 2009 — Mar 2011
JWT· Cairo, Egypt
- Regional eBusiness Development Manager MED & NENASep 2006 — Jul 2009
British Council· Cairo, Egypt - EC & Egypt Electronic Resources ConsultantApr 2006 — Aug 2006
British Council· Cairo, Egypt - Regional Content Coordinator MED & NENANov 2003 — Mar 2006
British Council· Cairo, Egypt - IT Exams OfficerJan 2003 — Oct 2003
British Council· Cairo, Egypt - Web SpecialistJul 2002 — Dec 2002
League of Arab States· Cairo, Egypt
Education
- INSEADExecutive Education · Strategy in the Age of Digital Disruption2018 — 2018
- The American University in CairoBachelor's Degree · Computer Science1997 — 2002
- The Institute of Direct and Digital MarketingPostgraduate Diploma · Digital Marketing2008 — 2009
Languages
- French · Limited working
- Arabic · Native or bilingual
- English · Full professional