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Jenna Noor Faraj

Head of Buying | Floward | UAE & Oman
15.2 yrs experienceRetail
Mar 2026

The move

MoveMumzworld.com Floward
TitleAssociate Director of Distribution Head of Buying
LocationDubai Dubai
Career arcRooted in UAE
Cross-border moveNo — same country
Years in UAE13.5
Total experience15.2 years
Floward headcount1,001-5,000 employees
Floward industryTechnology, Information and Internet
Floward HQRiyadh
Floward founded2017
Floward typePrivately Held

Career arc

  1. Head of BuyingMar 2026 — Present
    Floward· Dubai, United Arab Emirates
  2. Associate Director of DistributionJan 2025 — Feb 2026
    Mumzworld.com· Dubai, United Arab Emirates
  3. Category ManagerDec 2022 — Jan 2025
    Mumzworld.com· Dubai, United Arab Emirates
  4. Senior BuyerSep 2020 — Dec 2022
    noon· Dubai, United Arab Emirates
  5. Co Founder, DirectorFeb 2019 — Present
    Arasi Resort· Sri Lanka
  6. Senior BuyerAug 2016 — Feb 2019
    Harvey Nichols· Dubai, United Arab Emirates
  7. Buyer2015 — 2016
    TRYANO· Dubai, United Arab Emirates
  8. BuyerMar 2012 — Mar 2014
    Bloomingdale's· Dubai, United Arab Emirates
  9. Associate BuyerOct 2009 — Mar 2012
    Bloomingdale's· Dubai, United Arab Emirates
  10. Assistant Buyer2009 — 2009
    Edge of Arabia· Venice Area, Italy

Education

Top skills

Global SourcingFashion BuyingMarketing StrategyMerchandisingPrivate LabelDepartment Stores

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