
Kamel AlHaddad
Head of Marketing Communications at du
The move
MoveSirius Real Estate Dubai → du
TitleFounder → Director Marketing Communications
LocationDubai → Dubai
Career arcRooted in UAE★
Cross-border moveNo — same country
UAE federal / sovereign destinationYes ★
Native languageArabic, English
Years in UAE25.9
Total experience16.0 years
du headcount1,001-5,000 employees
du industryTelecommunications
du HQDubai
du typePublic Company
Career arc
- Director Marketing CommunicationsOct 2020 — Present
du· Dubai, United Arab Emirates· Full-time
- Senior Manager Marketing CommunicationsJun 2017 — Sep 2020
du· Dubai, United Arab Emirates
- FounderMay 2016 — Present
Sirius Real Estate Dubai· Dubai, United Arab Emirates
- Manager Commercial CommunicationsMay 2013 — May 2017
du· Dubai, United Arab Emirates
- Senior Executive Marketing CommunicationsNov 2011 — May 2013
du· Dubai, United Arab Emirates
- Marketing Communications ExecutiveMay 2010 — Nov 2011
du· Dubai, United Arab Emirates
Education
- The University of WolverhamptonMaster of Business Administration (M.B.A.) · MBA2015 — 2017
- University of Wollongong in DubaiBachelor of Commerce (B.Com.) · Marketing2005 — 2010
- University of WolverhamptonMaster of Business AdministrationMay 2016 — Apr 2017
- University of WollongongBachelor's DegreeSep 2004 — Nov 2010
Languages
- Arabic · Native or bilingual
- English · Native or bilingual
- German · Elementary
Top skills
Small and Medium-Sized Enterprises (SME)Prepaid CardsLoyalty ProgramsPostpaidLaunching Start-upsStrategic Marketing
About
Results-driven marketing leader with 17+ years of experience driving brand growth, digital transformation, and 360° communication strategies within the Telecom and Fin Tech sectors. Proven ability to manage multi-million-dirham campaigns, lead cross-functional teams, and deliver measurable commercial impact.