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Khalid Ahmed

Senior Marketing & Digital Leader | Growth, Brand, Performance & Digital Communications
19.1 yrs experienceMarketing & Advertising
Feb 2020

The move

MovePwC → ADNOC Distribution
TitleMarketing Consultant → Head of Digital Marketing
LocationDubai → United Arab Emirates
Cross-border moveNo — same country
UAE federal / sovereign destinationYes ★
Native languageEnglish
Years in UAE13.3
Total experience19.1 years
ADNOC Distribution headcount10,001+ employees
ADNOC Distribution industryRetail
ADNOC Distribution HQAbu Dhabi
ADNOC Distribution founded1973
ADNOC Distribution typeGovernment Agency

Career arc

  1. Head of Digital MarketingFeb 2020 — Present
    ADNOC Distribution· United Arab Emirates· Full-time
  2. Marketing ConsultantJun 2019 — Feb 2020
    PwC· Dubai, United Arab Emirates· Contract
  3. Head of Digital MarketingMar 2018 — May 2019
    Special Olympics· Dubai, United Arab Emirates· Full-time
  4. Head of MarketingAug 2013 — Mar 2018
    First For Marketing· Dubai, United Arab Emirates· Full-time
  5. Marketing ConsultantJan 2013 — Aug 2013
    KPMG· Dubai, United Arab Emirates· Contract
  6. Digital Marketing SpecialistJan 2011 — Dec 2012
    Unilever· London, United Kingdom· Full-time
  7. Marketing ExecutiveJan 2007 — Dec 2010
    Kantar· London, United Kingdom· Full-time

Education

Languages

  • English · Native or bilingual

Top skills

Marketing TransformationStrategic MarketingMarketing ManagementCorporate CommunicationsMarketing OperationsE-commerce

About

Senior marketing and digital leader with 16+ years of experience building and leading growth, brand and digital platforms at scale, where marketing decisions carry direct commercial and reputational consequence. I am typically hired to design and run marketing operating models that drive measurable growth, strengthen brand performance and ensure digital channels function effectively as both growth engines and governance-controlled communication channels. My background spans in-house leadership, agency environments and consultancy, which gives me a practical advantage in aligning strategy, execution and oversight in environments where decisions are visible and control matters. It allows me to challenge agencies, build internal capability and make trade-offs that hold up under scrutiny rat

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