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Mohamed Grib

Head of Marketing Transformation & Performance at ADNOC Distribution
11.5 yrs experienceRetail
Aug 2025

The move

MoveDeloitte → ADNOC Distribution
TitleStrategy Consulting Manager • Customer Experience Strategy → Head of Marketing Transformation & Performance - Department Head
LocationDubai → Dubai
Career arcRecent arrival
Cross-border moveNo — same country
UAE federal / sovereign destinationYes ★
Native languageFrench, English
Years in UAE4.9
Total experience11.5 years
ADNOC Distribution headcount10,001+ employees
ADNOC Distribution industryRetail
ADNOC Distribution HQAbu Dhabi
ADNOC Distribution founded1973
ADNOC Distribution typeGovernment Agency

Career arc

  1. Head of Marketing Transformation & Performance - Department HeadAug 2025 — Present
    ADNOC Distribution· Dubai, United Arab Emirates· Full-time
  2. Strategy Consulting Manager • Customer Experience StrategyJun 2022 — Aug 2025
    Deloitte· Dubai, United Arab Emirates· Full-time
  3. Senior Strategy Consultant • Customer Experience StrategyJun 2021 — May 2022
    Deloitte· Dubai, United Arab Emirates· Full-time
  4. Senior Strategy Consultant • Customer Experience StrategyJul 2019 — Jun 2021
    PwC France· Paris, Île-de-France, France· Full-time
  5. Strategy Consultant • Customer Experience StrategyJan 2019 — Jul 2019
    PwC France· Paris, Île-de-France, France· Full-time
  6. Management Consultant • Customer ExcellenceJul 2017 — Dec 2018
    Sopra Steria Next· Paris, Île-de-France, France· Full-time
  7. Business Analyst • Customer ExcellenceJul 2016 — Jul 2017
    Sopra Steria Next· Paris, Île-de-France, France· Full-time
  8. Junior Marketing Manager - Direct suport to CMOJan 2016 — Jul 2016
    EDF· Paris, Île-de-France, France· Full-time
  9. Marketing junior project managerSep 2014 — May 2016
    Air France· Paris, Île-de-France, France· Internship

Education

Languages

  • French · Native or bilingual
  • English · Native or bilingual

Top skills

Professional SkillsStrategy to ExecutionResearch AnalysisDestination ManagementBusiness DesignBudget Management

About

Ex-Strategy Consultant at PwC France, Deloitte Middle East. Mohamed is a seasoned strategy and transformation leader with over 10 years of experience spanning consulting and industry leadership roles across Europe and the Middle East. Currently serving as Head of Performance & Planning within ADNOC Distribution’s Marketing Division, he partners directly with the Chief Marketing Officer and senior leadership team to shape and execute the division’s strategic agenda—driving organizational performance, operational excellence, and sustainable growth. His mandate covers strategic planning, performance management, change enablement, and governance, ensuring the division operates with clarity, agility, and measurable impact. Previously, Mohamed was part of the Customer Strategy & Design practi

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