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Mustafa Dada

Senior Director, Middle East Campus at INSEAD | Strategy | Partnerships | Communications | Impact
24.9 yrs experienceHigher Education
Jan 2026

The move

MoveAW Rostamani Group INSEAD
TitleVP of Marketing, Communications & Sustainability Senior Director - Middle East Campus
LocationDubai Abu Dhabi
Career arcRooted in UAE
Cross-border moveNo — same country
Native languageArabic, English
Years in UAE21.0
Total experience24.9 years

Career arc

  1. Senior Director - Middle East CampusJan 2026 — Present
    INSEAD· Abu Dhabi, United Arab Emirates· Full-time
  2. Senior Advisor - CommunicationsSep 2025 — Dec 2025
    UAE Presidential Court· Abu Dhabi Emirate, United Arab Emirates· Contract
  3. VP of Marketing, Communications & SustainabilityApr 2022 — Aug 2025
    AW Rostamani Group· Dubai, United Arab Emirates· Full-time
  4. Group Director of Marketing and CommunicationsMar 2017 — May 2022
    AW Rostamani Group· United Arab Emirates· Full-time
  5. General Manager & Head of MarketingApr 2014 — Feb 2017
    Dada Consultants· United Arab Emirates· Self-employed
  6. Regional Head of Marketing & PR MEAApr 2009 — Mar 2014
    Vertu· Dubai, United Arab Emirates
  7. Regional Brand Manager MENAFeb 2007 — Apr 2009
    Carlsberg Group· Dubai, United Arab Emirates
  8. Marketing Promotions Manager2005 — 2007
    Microsoft· Dubai, United Arab Emirates
  9. Sales & Marketing Supervisor2001 — 2005
    Procter & Gamble· Kuwait

Education

Languages

  • Arabic · Native or bilingual
  • English · Native or bilingual

Top skills

Internal and External CommunicationsDigital MarketingESG & Sustainability StrategyLuxury Brand MarketingMarketing CommunicationsB2B, B2C & B2G Communications

About

I’m a senior leader working at the intersection of strategy, partnerships, communications, and impact. I currently serve as Senior Director, Middle East Campus at INSEAD, where I work closely with campus and global leadership to strengthen INSEAD’s presence in the region, deepen regional and international partnerships, and position the campus as a hub for thought leadership, innovation, and dialogue. My work focuses on building ecosystems - connecting organisations, leaders, and ideas to create long-term value and outcomes that make a difference. Before INSEAD, I held senior leadership roles across marketing, communications, sustainability, and governance, advising public and private sector organisations in the UAE and global markets. Having worked across consumer and corporate roles i

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