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Surabhee Gupta

Senior Director - Direct Channel @Gedu | Online Marketing | eCommerce Strategy | Driving GCC Fashion Sales
17.8 yrs experienceHigher Education
Sep 2025

The move

MoveRivoli Group GEDU Global Education
TitleHead of Digital Marketing Senior Director - Direct Channel / B2C
LocationDubai Dubai
Career arcRecent arrival
Cross-border moveNo — same country
Years in UAE3.6
Total experience17.8 years
GEDU Global Education headcount1,001-5,000 employees
GEDU Global Education industryEducation
GEDU Global Education HQGreenford, England
GEDU Global Education founded2010
GEDU Global Education typeEducational

Career arc

  1. Senior Director - Direct Channel / B2CSep 2025 — Present
    GEDU Global Education· Dubai, United Arab Emirates· Full-time
  2. Campaign Head - Digital MarketingNov 2024 — Aug 2025
    GEDU Global Education· Dubai, United Arab Emirates· Full-time
  3. Head of Digital MarketingNov 2023 — Oct 2024
    Rivoli Group· Dubai, United Arab Emirates· Full-time
  4. Head - Digital MarketingMay 2022 — Aug 2023
    Namshi.com· Dubai, United Arab Emirates· Full-time
  5. GM - MarketingJan 2021 — May 2022
    Lenskart.com· Delhi, India· Full-time
  6. Chief Digital OfficerJul 2019 — Jan 2021
    Tradebulls Securities(P)Ltd· Mumbai Area, India· Full-time
  7. AVP - e-commerce and digital marketingJul 2017 — Jun 2019
    HDFC Life· Mumbai, Maharashtra, India
  8. Senior Manager - ecommerce & digital MarketingFeb 2014 — Jun 2017
    HDFC Life· Mumbai
  9. Digital Marketing ManagerJun 2011 — Jan 2014
    HDFC Life· Mumbai, Maharashtra, India
  10. Manager - MarketingNov 2009 — Jun 2011
    ICICI Prudential Life Insurance Company Limited· Mumbai Area, India
  11. Internet Marketing ManagerAug 2007 — Jul 2009
    ApnaPaisa Pvt. Ltd.

Education

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