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Thomas Edelmann

Founder & Managing Director RoadSafetyUAE | Engaging with like-minded caring brands through our award-winning CSR & Engagement Platform
34.0 yrs experienceMarketing & Advertising
Jan 2011

The move

MoveMasterCard International → Fast Lane (Cisco Service Provider)
TitleVP Strategic Business Development, Middle East/Levant Region → General Manager / Branch Manager MENA
LocationDubai → Dubai
Career arcLong-term resident
Cross-border moveNo — same country
Native languageGerman
Years in UAE24.5
Total experience34.0 years

Career arc

  1. Founder & Managing DirectorOct 2013 — Present
    RoadSafetyUAE.com· Dubai, UAE· Self-employed
  2. General Manager / Branch Manager MENAJan 2011 — Sep 2013
    Fast Lane (Cisco Service Provider)· Dubai, UAE· Full-time
  3. VP Strategic Business Development, Middle East/Levant RegionOct 2008 — Oct 2010
    MasterCard International· Dubai, UAE· Full-time
  4. VP Head of Marketing & Communications/PR; VP Head of Acceptance/Strategic Alliances, MENA and SAMEAJun 2001 — Sep 2008
    Mastercard· Dubai, UAE· Full-time
  5. Group Brand Manager; Key Account Group Manager;Jun 1991 — Dec 2000
    The Coca-Cola Company· Full-time

Education

Languages

  • German · Native or bilingual
  • English · Full professional

Top skills

Client RelationsStrategy DevelopmentFMCGNew Business OpportunitiesB2C marketingFinancial Services

About

Functional: General management, marketing & alliances/partner marketing, PR/communication, digital marketing & social media, market and behavior research, events, staff engagement, business development/sales and general sales/key account management. Sectors: Corporate Social Responsibility (CSR), social impact, social enterprise, payment industry, FMCG. Geographical experience: Middle East & North Africa (MENA)/South Asia Middle East Africa (SAMEA) and Europe. Hands-on with bottom line focus and a strong entrepreneurial spirit. Often referred to as out-of-the-box creative thinker and doer. Passion for analytic work and the development of strategies+tactics to address researched opportunities. Won multiple CSR and marketing awards on global and regional level. Proudly carrying the Gol

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