The Wire
← back to the wire

Valerio Capogrossi

Head of Product and Design (UX/UI) at M2 - Financial Technology | UX Leadership | NN/g Certified | Reforge Member
19.3 yrs experienceComputer Software
Jan 2025

The move

MoveReforge → M2
TitleProduct Strategy → Head of Product and Design
LocationSan Francisco Bay → Dubai & Abu Dhabi
Cross-border moveYes · San Francisco Bay Area → Dubai & Abu Dhabi
Native languageItalian
Years in UAE12.8
Total experience19.3 years
M2 headcount201-500 employees
M2 industryFinancial Services
M2 HQAbu Dhabi
M2 typePrivately Held

Career arc

  1. MentorApr 2026 — Present
    adplist.org· Dubai· Part-time
  2. Head of Product and DesignJan 2025 — Present
    M2· Dubai & Abu Dhabi· Full-time
  3. Head of User ExperienceOct 2022 — Jan 2025
    M2· Dubai & Abu Dhabi, United Arab Emirates· Full-time
  4. Product StrategyJun 2022 — Jun 2023
    Reforge· San Francisco Bay Area· Part-time
  5. Director of Product DesignJul 2021 — Oct 2022
    BitOasis· Dubai, United Arab Emirates· Full-time
  6. Head of Product & User ExperienceMar 2019 — Jul 2021
    BitOasis | بت أُواسيس· Dubai, United Arab Emirates· Full-time
  7. Head of UXMar 2017 — Apr 2019
    Property Finder· Dubai, United Arab Emirates
  8. Senior UX ResearcherOct 2016 — Mar 2017
    propertyfinder.ae· Dubai, United Arab Emirates
  9. Lead UX - User ExperienceNov 2015 — Oct 2016
    Science & Sunshine· Dubai, United Arab Emirates & Singapore
  10. UX Designer - Researcher (Boot Camp)Nov 2015 — Apr 2016
    General Assembly· Singapore
  11. Multidisciplinary DesignerOct 2013 — Nov 2015
    TINKAH· Dubai, United Arab Emirates
  12. Junior Digital Art Director / UI DesignerOct 2009 — Oct 2011
    ITC Namuri Jewels· Milan Area, Italy
  13. Digital Designer / UI DesignerJan 2007 — Sep 2013
    Various Companies· European Union & Middle East (GCC)· Contract

Education

Languages

  • Italian · Native or bilingual
  • English · Full professional

Top skills

Usability TestingCost ManagementBranding & IdentityUser ResearchBudget ManagementUser-centered Design

About

Design & Product Director with 15+ years of leadership across Fintech, Proptech, and E-commerce, delivering scalable digital platforms across the Middle East, Europe, and Asia.Proven track record in building high-performing Product and Design teams from the ground up setting strategic vision, driving OKRs, and translating business objectives into executional clarity. NN/g Certified. Reforge member.Recognized for leading user-centered innovation at scale, balancing speed, structure, and impact. I bring a pragmatic, outcome-driven approach to team architecture, cross-functional alignment, and experience-led growth.Current focus: Regulated Virtual Assets financial products for both retail and institutional markets integrating trust, usability, and regulatory precision into a long-term com

Share this move

View profile on LinkedIn